Monday, July 16, 2012

I'm Home from MFRW Summer Camp

Want S'more?

Seek, teach, share, learn, succeed. 

That's the motto of my Yahoo group, Marketing for Romance Writers. We hosted "Marketing Summer Camp" over the weekend. From July 14th-15th, we enjoyed fourteen presentations and five open sessions for questions. Topics dealt with everything from Pinterest to piracy, and from writing better paranormal characters to finding your audience. It was intense, fun, and thought-provoking.

We gathered around a cyber campfire and toasted s'mores. But not to worry, our Promo Director, Karen Coté had her water pistol. ;) It did get grabbed by a few attendees during the more rowdy, fun bits - I think someone even filled it with cyber vodka. Or was that whiskey? Hmmm. All I can tell you is that even though the water pistol ended up in the cyber campfire at the end (with a nice little "POOF" due to alcohol in it) and the campfire itself is completely out -- the fire of excitement is still lit. Here's a rundown of what happened.
Coffee Time Romance

A few statistics

14 workshops
5 open sessions
3000+ messages in a forty-eight hour period (average:
600-800 a month)
12 (all volunteer) staff members
6 outside volunteers
9 publishers accepting pitches (after camp - more signing up)

If you missed the camp, you can find the downloads right here.

Romance Junkies
I'd be remiss if I didn't thank the members of my group for
being such wonderful hosts. The staff gave above and beyond. Our "Friends of Romance" Award winners gave out incredible prizes, and dozens more helped with giveaways and books.


Karen Coté, Promotions Director
Lynn Crain, Blog Director
Member Liaisons: Jeanne Barrack, Jean Drew, Heaven O'Shey,
Dawne Prochilo, RJ Garside
Newsletter Editor, Rochelle Weber
Proofers, Cat Gardiene, JJ Keller



Delaney Diamond Official Tweet Maven
The Romance Stud


Janet Elizabeth Jones: Role Playing Your Way to
Good Scenes
Julie Eberhart Painter: Multiple Submissions
Karen Coté Pinterest
Kay Dee Royal: Building the Paranormal Character
Kayelle Allen: Preparing for Interviews / Dealing with
Online Piracy
Lynn Crain Blogging
101 and Blog Tours
Marcia James: Niche Marketing
Mary Caelsto: Promos for Conferences
Maryann Reid: Romancing Your Audience
R. Ann Siracusa: Finding Your Audience
Rochelle Weber: Using the MFRW Newsletter for Promotion
Rolyn Anderson: QR Codes
Suzan Butler: Triberr

To join us, or to learn more:

We share knowledge.

Sunday, July 15, 2012

MFRW Summer Camp Day 2

Our theme is Seek, Teach, Share, Learn, Succeed.

Day 2 at MFRW Summer Camp. Who's on the agenda today? Check out the schedule below.

10:00 - 10:50
Open Forum - General Topics -- Kayelle Allen
11:00 - 11:50
Overcoming F.E.A.R.S. (Finish, Edit, Analyze Market, Research Pubs, Submit) -- Tina Holland
12:00 - 12:50
Using the Marketing for Romance Writers Newsletter for Promotion -- Rochelle Weber
1:00 - 1:50
Helping Your Publisher Promote Your Books -- Mary Caelsto (Jupiter Gardens Press)
2:00 - 2:50
Niche Marketing -- Marcia James
3:00 - 3:50
Finding Your Audience -- R. Ann Siracusa
4:00 - 4:50
Preparing for Interviews -- Kayelle Allen
5:00 - 5:50
Role Playing Your Way to Good Scenes - Janet Elizabeth Jones
6:00 - 6:50
Blogging 101 - Rochelle Weber / Lynn Crain
 Coffee Beans and Love Scenes (CBLS) Promotions
7:00 - 7:50
Open Forum - Blog Tour Questions
8:00 - 8:50
Romancing your Audience -- Maryann Reid
9:00 - 9:30
Final Cyber Campfire - S'mores for Next Year

The Friends of Romance Award
We had a slight change in presenters for Blogging 101. Our own volunteers have jumped in to help. There were well over 1000 messages posted during the twelve hour conference. The busiest day we've ever had on the group. I have a feeling many who attended yesterday will be back with friends today. Hope to see you there.
Helpful links for camp:
Our thanks to the winners of the MFRW Friends of Romance Award winners, Coffee Time Romance, Romance Junkies, and The Romance Studio for providing excellent support, prizes, and help promoting this conference.

Saturday, July 14, 2012

Finally! It's MFRW Summer Camp!

It's Day 1 at MFRW Summer Camp. Who's on the agenda today? Check out the schedule below.

09:45 - 9:59
Building the Campfire - Welcome to MFRW! -- Intro and welcome
10:00 - 10:50
Building the Paranormal Character -- Kay Dee Royal
11:00 - 11:50
QR Codes -- Rolynn Anderson
12:00 - 12:50
Dealing With Online Piracy -- Kayelle Allen
1:00 - 1:50
Where to Find Readers -- Dawne Prochilo
2:00 - 2:50
Multiple Submissions -- Julie Eberhart Painter
3:00 - 3:50
Cyber Campfire, Singalong, and S'mores - Sharing Opportunities
4:00 - 4:50
Open Forum - Pinterest Questions
5:00 - 5:50
Triberr - Suzan Butler
6:00 - 6:50
Open Forum - Twitter Questions
7:00 - 7:50
Open Forum - Facebook Questions
8:00 - 8:50
Open Forum - Triberr Questions: Special Guest Dino Dogan, founder of Triberr

Membership is free. Classes are all held on the Yahoo Group in an informal style. No dressing up - no luggage to pack - no lines to wait in. Just hop online and spend some time with authors and others in the publishing industry.

Join us here:

Group:  (Classes are held here!)
Facebook group:

Tuesday, July 10, 2012

MFRW Summer Camp Coming July 14-15

Share Cyber Smores at MFRW Summer Camp

What is MFRW?
MFRW is Marketing for Romance Writers, although you don't have to be a romance author to join. The Marketing for Romance Writers Yahoo group is focused on learning marketing and publicity. We discuss ways to advance our careers, brainstorm new ventures and ideas, get feedback, and find others interested in mutual promotion. Our motto is "Seek, teach, share, learn, succeed." We welcome marketing-related material that asks a question, offers a promo or idea, or is a request for help, advice, or opinions. We offer opportunities to promote and join others in promotional efforts.
What if I don't write Romance?
Not a problem. We have many members who aren't even authors. Most of us are published writers, but some aren't. We are also publishers, literary agents, editors, author promo groups, promo assistants, artists, and virtual assistants. We are your support group and co-workers. Need to buy pens, pins, or other goodies? Found a great place to do that? Please share. We are open to all fiction and non-fiction genres without limit. Our writing per se is not discussed; we focus on creating an image and using it effectively. Pitch sessions and calls for submission are welcome.
Group site:
Sounds cool. So what's this Summer Camp everyone's talking about?
Because we're a large group (well over twelve hundred fifty members) we wanted to pool our resources and help others learn. It's what we do, so summer camp seemed like a great way to do that. In keeping with the spirit of the group, camp is free. For two days, July 14th and 15th (this Saturday and Sunday) we will host twenty-two hours of training. Topics include Helping Your Publisher Promote Your Books (taught by Mary Caelsto of Jupiter Gardens Press), Finding Your Audience (R Ann Siracusa), Blogging (Coffee Beans and Love Scenes Promotions), Workshops on Pinterest, Facebook, Twitter, and Triberr (including a guest appearance by Triberr founder Dino Dogan), Dealing with Online Piracy, and more. There will also be giveaways such as free blog tours, advertising spots, discount offers, and handouts. Speakers include Kay Dee Royal, Rolynn Anderson, Kayelle Allen, Dawne Prochilo, Julie Eberhart Painter, Tina Holland, Rochelle Weber, Mary Caelsto, Marcia James, R Ann Siracusa, Janet Elizabeth Jones, Maryann Reid, and MFRW's own Promotions Director Karen Cote'.
How do I sign up for summer camp?
In 2012, it's easy peasy! Become a member of the Yahoo group and you are automatically signed up. You don't have to go anywhere or do anything special. Just read the messages you'll be getting from the group.
Awesome. What's the group URL?
How do I get lessons?
In 2012, this is also easy peasy. Read the messages from the group. Be aware: if you do not want two hundred messages a day (or more) sign up for digest. Digest lumps up to 25 messages in one email. If you see something you want to read, you can scroll down and click on it. You can change your delivery options at any time.
Suppose you only want to get messages about the Triberr class - set your email delivery on the group to no email, and then before the class, come back and change it to individual messages. After the class, switch to digest so you don't miss any straggling messages. Then, when you feel sure you've gotten everything, go back to no email.
Another option (for those who only want certain classes) is to set your email delivery to Special Notice. At the beginning of each workshop, a special notice will tell you the workshop is beginning. When you get that, you can either come to the group itself and read messages there, or go change your delivery options.
To change your options, go the group homepage and chose "Edit Membership" then make the changes to your delivery options.
Do all of the posts stay up on the loop or do I need to sit on the loop for the entire period of the campfire? Will I be able to read what was posted after they're over?
Absolutely! You can even go back and read the first message ever posted on this Yahoo group. On the front page of the group, scroll to the bottom. You'll see a chart showing each year of the group, broken down by the number of messages per month. Clicking on the number takes you to the first message of that month. You can also pop a bit of text into the search box to find messages about a particular topic. Messages stay up indefinitely.
MFRW Summer Camp
If I can't make one session, can I jump into the next?
Yes. You can easily find one topic you are interested in. Come to the group itself. Click the text "Group by Topic" below the words "Most Recent Messages." If it says "List Individual Messages" then you are already set to "group by topic." This puts each message and all its replies into one group. You can open the first item, and then scroll down to see all the replies. Click each one to read the message.
That way, you can see everything you want to see.
For this reason, we do ask that when you reply to a question, that you delete the previous material. Otherwise, each message gets consecutively longer, and therefore harder to read. For example, in answering your email, I deleted my info that began it, and left only your question. If everyone does that during camp, it will keep the pertinent data and not everyone's successive answers.
How can I tell people about Summer Camp?
There are many ways. One easy way that you can do it is to post a link to the group on your blog. Members who know how to add a little bit of html in a widget can find several cool buttons for the group on this page: Choose the option you prefer and upload it. Other ways are on Twitter using the hashtag #MFRWSummerCamp (make sure there are no spaces) and #mfrworg Both of these are for our group. The short URL for Twitter is for the website, and for the Yahoo group. You can also use those links on Facebook. One other link is which is our camp schedule in pdf. If you aren't sure how to create your own Facebook post with a link, you can always look on the group Facebook page and share a message from there. Click the "Share" button and post it on your own timeline.
Is it easy to take part?
More than easy. You don't have to join the group to read the messages. To see the files or ask questions, you do have to member, but that's as easy as entering your email address. You can set your email delivery options to no email, and never get a single message from the group, set it for individual messages and get everything, or other options in between.
Okay, so can I forward this info to my friends?
We'd be honored if you did! You are welcome to invite your own Yahoo group members, author groups, and critique groups. In fact, go invite any author groups you can think of -- this camp is free training on how to further an author's career. They'll be glad you told them.

Tuesday, July 3, 2012

July 4th, Magic Mike, and Paladin

Best 4th of July Ever!
It's the Fourth of July and that calls for some good old American BBQ, hot dogs, hamburgers, ice cold watermelon, a parade, some fireworks, and of course, a great movie in the afternoon. How about we all go see Magic Mike?

You can learn more about the movie on Facebook, or its official site.

I'm not here to review it -- haven't seen it yet, but it's on my list of "to see on the big screen." I'm a Matt Bomer fan, and think Alex Pettyfer is adorable. Also starring Channing Tatum, Matthew McConaughey, Joe Manganiello, Olivia Munn, Riley Keough, Cody Horn, and the always hot Adam Rodriguez. Couldn't ask for more entertainment than this group!
Lake water is refreshing

While we're waiting for the movie to start, want to meet one of the Pool Boys from my Yahoo group Romance Lives Forever?

A swim in the lake is always refreshing, so I thought I'd share an image of one of the guys coming up from a brief dip. This photo is by Andrei Vishnyakov. The link is to his Facebook page, but you can find his work on many stock photo sites.

Since I have your attention and I'm talking about a favorite photographer, now might be a good time for me to share a new wallpaper with you. One of my immortals, a winged Sempervian named Paladin was inspired by one of Andrei's photos. The original is to the left, followed by my interpretation of the character. I created this for my wallpaper page. It will go up sometime on the Fourth. It features images of the characters in my books, maps, and other goodies. There is also a free reads page.

Work was done by me in Photoshop using images purchased on

Paladin - click to see full sized (1920x1080)

Have a hot, happy, and safe Fourth of July!